Get good at SaaS messaging

your knowledge hub
Learn how to simplify your SaaS messaging and communicate clearly across all touchpoints.
What’s included
free resources & tools
services for SaaS founders & execs
paid frameworks & workbooks

What’s SaaS messaging

It’s how all SaaS teams—product, marketing, sales, CS, CX—communicate with leads, users, and customers to make them act.

Why simplify?

Your leads & users suffer from info overload & comms burnout. The mental fatigue makes them ignore complex SaaS messaging.

Explainer

Leads and users suffer from ongoing mental fatigue. This makes it hard for them to process complex info.
If your messaging is too dense, they’ll ignore it. They may even think your SaaS is complicated & refuse to try it.
Simple and clear is much better than ‘clever’ yet confusing SaaS messaging. This page shows you how to simplify and clarify it.
best suited for ...

Who can benefit from this page?

If you struggle with SaaS messaging, you’re in the right place.

Tech founders

… in charge of their company’s messaging

Non-tech founders

… responsible for their company’s messaging

SaaS founders

... of early and growth-stage SaaS companies

Founders & execs

... ready to align and scale their internal comms ops

SaaS solopreneurs

... who need to learn about messaging ultra fast

SaaS pros

... in charge of or interested in SaaS messaging
learning benefits

What will you get?

You won’t find most of what you’ll learn here anywhere else.

Learn first principles

Learn the core principles of SaaS messaging.

Don’t waste time

Save days of research in with brief docs and guides.

Learn on the go

Read the posts during your lunch break.

Apply instantly

The content is 100% practical & ready to apply.

Educate your teams

Share this page with your team members.

Get immediate help

Access free services to improve your messaging today.
quick introduction 👋

I’m Victoria —the mind behind SaaS Minds

10 years in SaaS showed me how costly messaging mistakes can be for companies.
Time to change that.
Everyone needs to know how to craft SaaS messages. Whether you’re a founder or sales rep, this skill gives you an advantage.
I created this page to help you communicate your SaaS as clearly & effectively as possible.
free services

Get help with your SaaS messaging

The catch? Service for a testimonial.

Free pdf messaging roast

know your messaging issues
get actionable solutions
it’s called a roast, but it’s friendly

Free 30-min consulting

we’ll work on 1 messaging issue
we’ll identify quick solutions
we’ll outline your next steps